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May 2008***
Research revealed today by Bold 2in1 White Diamond & Lotus Flower, unveils that 95% of women say they never wear high heels, and more than 3 in 5 women do not know how to do their make-up.
The research exposes how women are indulging in more masculine behaviour with nearly a quarter admitting they regularly leave the house without brushing their teeth or hair and 1 in three women showing ‘ladette’ behaviour by drinking beer from pint glasses and singing on the streets on the way home. Nearly 40% of British women confess to sporting ill fitting bras and greying pants, and 1 in 5 women own up to eating with their mouth full; all demonstrations of a society of women who are losing their femininity.
With some blaming lack of time and money, and a third stating they ‘just can’t be bothered to try’, nearly 1 in 5 women feel guilty about thinking about themselves. With such regular exposure to images of badly-behaved, knicker-flashing celebrities, it’s little wonder that 1 in 8 British women are stating a lack of inspiring and ladylike role models for their own bad behaviour.
Shockingly, a quarter of women do not remember the last time they felt elegant, yet 8 out of 10 women wish they could be more elegant in every day life. In response, Bold 2in1, and a team of elegance experts have created a scientific formula to determine how elegant a person is, and access the key areas that need attention. The UK's leading name in etiquette, Jean Broke-Smith, has taken on the responsibility of restoring womanliness into today’s modern females.
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