04.09.2017

The Diana Award launches Anti-Bullying Campaign #Back2School and reveals new bullying survey statistics

Monday 4th September 2017: This September sees over 10 million children going back to school, with many feeling anxious about being bullied. To kick-off the month’s #Back2School campaign, The Diana Award Anti-Bullying Campaign is encouraging everyone to get involved across social media channels by posting/sharing a picture of them back at school with their advice and if they choose to, text a donation to support the training of young Anti-Bullying Ambassadors in every school.  

A new survey, released today, of over 2,000 adults and 500 young people about their experiences of bullying in school, conducted by YouGov for The Diana Award, reveals:

  • Almost half (47%) of GB adults say they were bullied at school
  • 64% of young people, 8-15yrs, say at least one of their friends has been bullied at school
  • Nearly a quarter, 24% of 15 year olds say their friends are worried about going back to school due to bullying
  • 34% of GB adults and 31% of young people say that Anti-Bullying Ambassadors would have reduced bullying in their schools

As well as reliving their personal experiences of being bullied, celebrities will give their advice and raise awareness of the need for Anti-Bullying Ambassadors in every school. The Diana Award is also providing #Back2School advice and support online and through their social media channels.

For further information please contact:

emma.kaye@tvcgroup.com or helena.bartholomew@tvcgroup.com on 020 7380 8000